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Tag: audiences

Audiences as Consumers: Revisiting Assumptions

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What's behind the declining arts audience? Let's re-examine consumer behavior.

Steppenwolf the PokéStop?: How Theaters Should Use Pokémon Go

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Theaters can use the popularity of Pokémon Go to draw new audiences to their theaters.

Arts Participation: It’s the Experience, Stupid.

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We must engage with cohorts on their own terms.

Everybody Use This Crazy Easy Service for Arts Funding

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Giving Assistant is ready to convert all your online shopping into arts donations.

Founding Visions: The SF Mime Troupe & Keeping It Simple

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Theater doesn’t have to be difficult, it can be simple -- not boring, but simple.

Enforcing Silence: What’s at Stake with Cellphone-gazi

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Those who actively love theater may be the biggest barriers to necessary change.

Engagement Is Busting Out All Over

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Artists, audiences, arts organizations -- oh my.

Los Angeles: Still Crafting the Theater’s Future

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The demographic writing is on the wall.

Marketing Classical Arts in a Modern World

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From the war for attention, notes from the battlefield.

A Look in the Marketing Mirror

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Marketing is a reflection of those who decide which strategy is the best fit.

Crossing Over: Marketing to Non-Traditional Audiences

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It’s not the push of selling a ticket, it’s the pull of engagement.

The Subscription Model: Is Agency the New Individuality?

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From whom the individual is to what the individual can do.

The Performance of the Audience: A Review

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Why are some behaviors acceptable and others forbidden?

Who Should Confront a Disruptive Audience Member?

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Actor John Lacy was allegedly fired for doing the house manager's job.

Uncomfortable in the Audience

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Tell us about the times you've physically suffered through performances.

“Live Theater”: As Opposed to What, Dead Theater?

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Qualifying "theater" with "live" should be redundant, but has become common.

The Whitest Place in America: The Musical Theatre?

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We're struck by how very, very, very white this directory is.

Week Ending July 30: A Flap About Tweeting at the Theater

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Plus a discussion about endowments -- and how to tap them.

On the Racial Imbalance of the Broadway Audience

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There are two questions we must continually ask.

A Vision: Arena Stage Permitting Tweeting During Performances

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Do institutional theaters "expect audiences to disconnect and remain in a dome of silence"?
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Is 2020 Another 1968 — or Civil War?

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A Minneapolis cop knelt on the neck of George Floyd neck for eight minutes and 26 seconds. Now Coward Donald, hiding in his bunker, calls for oppression.