This really isn’t your mother’s Broadway anymore, folks. This announcement below comes from publicist Leslie Baden of the Hartman Group. Even though you wouldn’t necessarily see me in your mind’s eye when you think of 1980s hard-metal cheese, I absolutely adored the musical Rock of Ages and I hope the piece has a good, long run.
By the way, this is just the sort of promotional tool all Broadway shows should be employing. Reading this sort of made me grin — and strike air-guitar poses all over the living room. Me, people, me.
ROCK OF AGES
BREAKS THE GUINNESS WORLD RECORD FOR
LARGEST AIR GUITAR ENSEMBLE!
THE FINAL COUNTDOWN: PREVIOUS RECORD: 440
NEW WORLD RECORD SET BY ROCK OF AGES: 810!
ON JULY 1, 2009
AT THE BROOKS ATKINSON THEATRE
256 W. 47th STREET
Five-time Tony nominated smash hit musical Rock of Ages, along with US Air Guitar (the official air guitar association of the United States…responsible for operating the US Air Guitar Championships) broke the Guinness World Record for Largest Air Guitar Ensemble immediately following the matinee performance Wed., July 1, 2009…
The new record of 810 people included the matinee audience, fans, Rock of Ages cast and crew members and the 2007 US Air Guitar Champion William Ocean. The previous record, set in the UK, was 440 people.